There are tens of millions of apartment renters nationwide. Depending on the size of your operation, thousands are most likely under your collective roof. Each of these unique individuals have expectations about the “extras” or amenities that enhance their resident experience. Consider this information from the National Multifamily Housing Council - 75% of residents in the Birmingham, Alabama area list a modular closet system as their top amenity; and 90% of residents in Kansas City list garbage disposals as their top need.
Clearly, your residents’ interests can be as varied as the cities in which they live. Outside of the basic need for a safe place to live, convenient location and fair pricing, the amenities offered within your community can have a significant impact on retention, renewals and referrals. When residents are satisfied, they don’t leave – saving you time and putting less pressure on marketing to keep occupancies and revenue optimized.
Following are five tips to help enhance your resident experience that can increase resident satisfaction, and in turn help you control costs and keep your properties running smoothly.Read More