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The Attributes of an Effective Contact Center

Sep 14, 2016 12:00 PM

There’s a lot going on in the minds of your prospects as they look for a new apartment home. They could be excited as they look for a new home to accommodate their expanding family or they may be riddled with anxiety as they downsize after a divorce. No matter the reason, moving is stressful.

An effective contact center serves as first impression of your multifamily apartment community by making sure the phone is answered 24/7 and the prospect is put at ease by their conversation with the contact center representative. After all, in today’s hyper-connected world, prospects want instant information that’s personalized for them.

As a multifamily housing operator, you can meet the changing expectations of today’s prospective renters while becoming more efficient and profitable. It all starts with having a pro-active contact center.

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How Contact Center Phone “Etiquette” Directly Impacts Multifamily NOI

Jul 13, 2016 12:00 PM

There’s unprecedented opportunity to achieve profits in the multifamily industry, but success starts with how your team treats the leads generated through your marketing efforts.

That very first touch point is usually a phone call to learn more about your apartment community. That’s why it’s so important to focus on the person -- and not just the property.

From the contact center to the tour, you must have a system in place to help them take the next logical step in the leasing process.

The following outlines an ideal process your contact center representatives could take when the phone rings. When executed consistently, this will help improve the leasing experience and ultimately your lead-to-lease ratio.

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3 Ways a Prospect Management System Secures NOI for Multifamily

Apr 27, 2016 12:00 PM

As a multifamily property manager you’ve experienced more than 6 years of the best Bull Run in apartments and occupancy, yet it’s still critical to look ahead. After all, what’s working today, may not work tomorrow. You should always want to stay competitive.

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